eCommerce gave businesses a chance to shine and expand. Because of the advancement in technology, users are also becoming digitally active. And it ultimately contributes to the increased prospects in online retail stores. Many businesses accelerated this transformation significantly, resulting in a new commercial reality. And, of course, faced with the necessity of having electronic commerce, many inexperienced firms chose the first option that crossed their path, without pausing to evaluate the platform’s characteristics, benefits, or functionalities. Let’s closely look at the beneficial features of Drupal.
An overview of Drupal commerce
Drupal commerce, the name suggests, is a flexible and robust eCommerce platform. It has the potential to transform the digital world to grow. It provides all the tools and functionalities required for a company to sell its products online, handle payments and transactions, and manage existing inventory to keep sales flowing smoothly. Drupal’s native features, module extensions, and integration with third-party commerce and digital marketing tools provide limitless potential.
Extensive features of Drupal commerce
Here are some of the features of Drupal eCommerce
Open-source
Drupal is a free and open-source solution. All Drupal modules and features have been published and are open to the public. The thriving community created and maintains various extensions or modules. It enables businesses to build massive and complex websites without any license fee. You can benefit from Drupal 9 development for more technical guidance.
Popularity
You will choose to build your eCommerce on a solid, well-tested, and mature platform if you choose Drupal. Drupal has been on the market for over a decade, with over one million websites. It is well-known, and as a result, it has a large supporting community that creates new modules and maintains the ecosystem. You can benefit from Drupal 9 development for more technical guidance.
Complex catalog
The product catalog is one of the essential features of developing an eCommerce store. Firms design product catalogs and divides them into various categories. But with Drupal commerce, the process is now much quicker. Also, this helps the customers to locate the product steadily and efficiently without confusion.
Latest API’s
Since version 8, Drupal is to be easily integrated with other services. It works well with other systems. Drupal commerce includes the following modules that extend REST to Drupal:
Commerce API – This module extends the Drupal JSON: API module.
Commerce cart API – provides a REST API interface for interacting with the cart.
Drupal commerce is extended with additional functionalities. It can also function as part of a larger ecosystem of tools, portals, and mobile apps that can use its commerce capabilities. You can benefit from Drupal 9 development for more technical guidance.
Business reports
The information offered in the reports is crucial to know the performance of the business. These all help to understand the sale strategies that are benefitting your business. Drupal excels in providing you with detailed sales reports and advanced reporting dashboards. With a detailed look at customers, payments, orders, and method management.
SEO friendly
Increasing website traffic is one of the most important tasks for any eCommerce brand. Because eCommerce websites contain a large amount of data, brands must implement SEO on all web pages and index each product. Several Drupal modules are designed to improve the SEO of an eCommerce website.
Marketing
Marketing optimization is one feature that sets Drupal commerce apart from the competition. You can configure promotions to appear to users and capture their attention as they shop online. And because it is SEO-optimized, this platform is always a top priority for search engines. As if that weren’t enough, it can be integrated with analytical tools like Google Analytics to track its effectiveness. You can benefit from Drupal 9 development for more technical guidance.
External integrations
Drupal commerce’s adaptability allows it to integrate with various third-party payment gateways, CRM, and ERP platforms, which are critical for business management. Many extensions are written for commerce to add extra functionality and integrate it with various services and payment gateways.
Flexible
Drupal commerce offers several approaches and trials to creating a versatile eCommerce system. The community’s feedback and various commerce implementations enabled the development of a flexible system that provides a lot right out of the box. Whether you want to create a more traditional online store, sell digital goods, or create a subscription-based portal or a marketplace, Drupal commerce can help you do it all.
Robust CMS
If you choose to work with Drupal commerce, you work with powerful CMs. It is preferred by many good firms worldwide. Not just sales, you can also manage the content of your website. And helps you deliver high-quality content. You can benefit from Drupal 9 development for more technical guidance. It enables you to create a more effective marketing engine for your store.
Security
Drupal’s security is at the top since the beginning of the project. It is critical in eCommerce. Customers’ addresses get stored in each store’s database. Drupal takes a two-pronged approach to security. First, the system keeps safety in mind. Second, Drupal has a dedicated security team that monitors the platform and modules for potential security flaws and assists in security patch releases. Because of a transparent security release process, all websites can be ready to apply for security releases as soon as they are published, leaving no room for potential hackers to commit fraud.
Conclusion: Firms that build their eCommerce stores have the freedom to create whatever they want. As above mentioned, features of Drupal commerce will help you too. For more consideration, consult Drupal 9 development services for your projects.
FAQs
Why go with Drupal?
Drupal has it all from scalability, flexibility, usability, to enhanced features, and global acceptance, etc.
What distinguishes Drupal?
Drupal is a highly adaptable platform for digital innovation, implementation speed, and scalability.
What is the Drupal interface?
The interface module allows site administrators to change the appearance of entities using a drag-and-drop interface.
